Trademarks are legally protected pieces of intellectual property that give companies brand identity and value. To prevent consumers from being confused about their source of goods or services, businesses must obtain federal trademark registrations. Once they have done so, their trademark becomes eligible for protection against infringement. When trademarks protect your firm, customers can quickly find your company and the services or products you offer. When you utilize a trademark, your clients can immediately recognize your business and the goods or services you offer, whether on social media, browsing the internet, or simply walking around the neighbourhood. According to information from the International Trademark Association, as long as it distinguishes and recognizes one product from another, trademark protection can be applied to words, names, packaging designs, devices, logos, slogans, or any combination of these.
A trademark owner could apply for and receive protection for particular holograms, sounds, colors, or other features that set a company and its products or services apart if another person or business started selling or distributing goods with something confusingly similar to a trademark. Every business is entitled to protection under the law. As the company’s reputation improves, the trademark value will rise.
Renewing a trademark is an essential part of the brand protection process. It is important to note that each trademark is valid for a certain amount before it becomes invalid and has to be renewed. During this time, the trademark is still protected and provides the business with many benefits. This blog will look at how you can renew your trademark and why it is the best govt jobs decision for your business.
The trademark renewal request should be submitted within six months or six months following the expiration date, but only after paying an additional cost or surcharge. The mark will be deleted from the IPO Register if the renewal request still needs to be submitted. You can renew your trademark in three easy steps, as shown below.
Step 1. You have two options for submitting and paying for your renewal application: personally, or online at https://ipophil.gov.ph (Philippine Intellectual Property Office) (IPO). The title of the mark, registration number, date of registration, date of filing of the initial trademark application, and class numbers are details that must be included in the request for renewal of the trademark registration form.
Step 2. If the IPO sends you an Official Action on Renewal, you have two months from the mailing date to respond. The IPO will issue a Notice of Issuance if there are no objections. Remember that you have two months from the mailing date to pay the costs outlined in the Notice of Issuance.
Step 3. About 3 to 4 months after the Notice of Issuance was paid, the IPO will send you the Renewal Certificate of Registration.
In only 3 simple steps, you can renew your trademark registration. Suppose you don’t want to deal with the headache of the procedure. In that case, you can designate a trademark agent to file the renewal of trademark registration on your behalf and obtain paperwork from the IPO.
Your trademark registration could be canceled if you fail to apply an application for renewal. Additionally, your listing can be removed if you submit the form but fail to pay the fees. However, the Registrar will first announce this plan in the Trademark Journal, giving you another opportunity to renew your trademark.
Even after this, if you don’t renew the mark, the owner and anyone who has been given the trademark as an assignment or license will suffer consequences. Additionally, it will invalidate all of the proprietors’ legal rights. Additionally, it seriously undermines the owner’s legal position. Additionally, it reduces the advantage of exclusivity and weakens defenses against infringement allegations.
Registering your trademark can create a valuable and transferable asset that your company could utilize to close more advantageous deals and increase financial stability. The legal protections for trademarks, their enforcement, or any other aspect are too essential to be subject to any general restriction. Instead, companies should focus on building their brands and protecting their financial investments while making wise financial decisions. Weaker brands will disappear when things are tough financially, whereas well-protected and powerful brands are considerably more likely to prosper.You can use the validity of your trademark by renewing your trademark every 10 years. To renew your trademark, you will need to go through the process of filing a new application and paying the fees required. It is vital to renew your trademark registration to maintain the validity of your business. To ensure your trademark is held up to its full potential, the best option is to renew your registration.